NAD+ (Nicotinamide adenine nucleotide) is a co-enzyme that regulates almost all cellular functions in the body. It is required for over 500 enzymatic reactions and plays a key role in DNA repair, cellular energy metabolism, insulin sensitivity, endothelial cell proliferation, and immune regulation. NAD+ also promotes cognitive and sensory function, is cardio- and neuroprotective, and has anti-inflammatory properties. NAD+ levels steadily fall as we age, leading to a decline in the function of cells and organs. Boosting NAD+ levels can have profound effects on health and survival...and is considered ANTI-AGING!